Film - Target Audience

The target audience for out film opening is teenagers and young adults male or female. (16 - 30 year old). The age group bracket is quite broad as we believe any age in this group would be able to empathize with the storyline.Our story line contains serious issues that are a problem in today's society. By bringing these issues up we hope to send a strong and positive message about implications of a thing such as suicide has on the young people of today. It it strongly evident in our film opening that it is suited for a younger audience as we have used only young actors. By using young actors in our film we hoped to create a connection where the audience can relate to the actors.

Film - Animation For Production Company

On the MAC computers at school which we are using to edit our film there are several production company animations such as Universal. We were pretty far ahead of other groups in terms of editing and decided that we had enough time to make our own production company animation. In one of our lessons we went to the computer room as the software needed to make an animation was not available on the MAC computers. We used the software SerifDrawX3 which we were all relatively familiar with as we had used this is previous years in our IT lessons.
We decided that our production company name would be called DYNAMITE. The name will stay on the screen for the duration of the animation. The word has a sort of fuzzy border to it which changes in strength throughout the duration. In the background, a ball bounces across the screen and as it reaches the bottom right corner it squashes down until it disappears.

Film - Final Edit

The film is meant to be around 2 minutes long and our first edit was about 5 minutes. The first thing that we did when we went back to edit was to aim to cut down our footage to around 3 minutes. We decided to do this by cutting down the majority of the scenes. By doing this not only did we cut our time down dramatically but it also made the scenes look more sharp and energetic.

After reducing our film's length we decided to begin fitting the actors names in. We decided that 2 seconds was a substantial length for the actors names to appear on the film. The hardest part was trying to fit the names into the film, making sure that they were all equally spaced out. This was a challenge as most of our clips were not 2 seconds long and we didnt want the names to overlap into different clips. We eventually chose to put the names after the flashback. (We originally decided to put all of the names in the flashback at the very beginning). This meant that we could space the names out more appropriately. We also had quite a few of 2 second or more clips so we had more choice as to where the names could go.

After fitting all the names in the right spaces we had to add the title of the film. As a group we were unsure as to where the title should go. We tried it in several spaces but as we watched it we got the idea that it looked like a documentary title instead of a feature film title. We asked our teacher where he thought it would be most appropriate to put the title and he suggested that it should go nearly at the end in the funeral scene where the characters are walking to the stairs. We put the title there and chose to keep it on the screen for 5 seconds. We watched the film and thought that this was the best place for it to go.

After we finished this we need to make our film production name. We thought that it would be different if we made an ainmation on the PC and then transfer it on a memory stick to the MAC computers.

Film - Feedback From Class

We had finished our first rough edit well within the deadline and our teacher had asked us to show our film to the rest of the class. We were really please with the feedback that we received. Most of the feedback was positive and the rest of the class gave us ideas for improvement. It was helpful to get others to watch our as they may be able to spot things that we have missed out/edited poorly etc....
One of the negative criticisms that we received was that our film was far too long for an opening. We knew that this was a big problem as on the evaluation sheet it states that the opening needs to be around 2 minutes long. The reason why we found it so hard to make our opening short was because we were quite unsure as to what parts we should cut down. We knew that as soon as we had our next lesson the first thing we needed to do was to cut down the timing.